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About Novo Care
Most products today are either highly natural (safe but less effective) or highly scientific (effective but not always gentle).
Novo Care introduces the Hybrid Ecosystem, a smart balance between both. We combine the best of nature with safe, science-backed ingredients (according to British standards) to deliver effective yet gentle care.
Gulf EPCO was founded with a clear focus: to build a manufacturing operation that prioritizes consistency, quality, and long-term reliability. From the beginning, the company has focused on developing the infrastructure, expertise, and internal systems required to support brands at different stages of growth.
Today, Gulf EPCO works with a wide range of partners — from emerging private labels to established retailers and international distributors — providing dependable production capabilities across multiple personal care categories.Vision & Mission
Our direction and commitment guide every formulation, every partnership, and every product we manufacture.
Our Vision
To become a global leader in beauty manufacturing, delivering trusted skincare and haircare products that enhance confidence and well-being.
Our Mission
To produce premium, innovative, and sustainable personal care solutions tailored to the needs of modern consumers, while maintaining high standards across manufacturing and production processes.