Founded in 1994 in Croatia, Olival is a pioneering cosmetics company dedicated to creating high-quality natural skincare, haircare and bodycare products inspired by traditional herbal formulations and enhanced by modern cosmetic science.
What began as a small family-owned laboratory guided by a pharmacist’s passion for cosmetics has grown into one of Croatia’s most trusted and respected beauty brands known for innovation, authenticity, and sustainable practices. Based in Zagreb, 80+ employees, new modern production plant.

Our expertise includes:

• in-house product development and formulation
• flexible production capacities suitable for both our branded products and private label manufacturing.
• comprehensive quality control and regulatory compliance

We operate an advanced manufacturing facility in Zagreb, equipped with modern laboratories and production lines to ensure consistency, safety and efficiency.

With three decades of continuous growth, Olival has expanded its reach from the domestic Croatian market to more than 20 European markets.

Olival has experienced steady double-digit annual growth over the past five years, reflecting strong consumer trust and brand recognition.
Our products are distributed through:

• drugstores and beauty retailers
• e-commerce platforms
• international distributors and private label partners

OLIVAL represents clean, effective and sustainable beauty that aligns with today’s values of authenticity, ethical sourcing and environmental responsibility.
Our heritage, innovation and community-driven approach make us a trusted choice among modern consumers and retail partners worldwide.

Product Categories

1. Skincare – NATRUE certified Immortelle line & Professional Line

• combines traditional Mediterranean botanicals and advanced active ingredients to deliver visible results and a luxurious natural experience
• formulated with natural plant oils, enriched with vitamin C, peptides, hyaluronic acid, AHA and PHA acids, salicylic acid.
• collections support skin renewal, hydration and radiance.

2. Haircare – Natural & Treatment Shampoos, Functional natural oils and lotions for hair growth, dandruff and oily scalp

• designed for nourishment and strengthening, scalp health, inspired by herbal traditions and powered by modern innovation
• formulations include fenugreek, castor oil, nettle extract, hamamelis, keratin, argan etx.
• keywords: deep repair, volume and shine while promoting hair growth and balance

3. Bodycare

• collection features body milks, lotions and oils infused with natural botanicals and essential oils for hydration, elasticity, and radiance
• various shimmer options available.

4. Sun care and accelerated tanning products

• sun collection includes products for the UV protection and is based on reliable filters of newer generation. Products are pleasant with nourishing textures and inevitable summer scent of coconut. Collection includes lotions, creams oils and sticks
• accelerated tanning collection is enriched with natural carrot pigments, beta-carotene, contains a complex of natural oils and extracts of carrots, nuts, olives and cocoa.
• products nourish and protect the skin from drying

Social Presence & Marketing

online & offline campaigns, PR, innovative digital solutions, influencer campaigns, strong online presence

Instagram followers: 37,5K followers

Facebook followers: 89K followers

TikTok followers: 12,4K followers

Price Points

• skincare: 5-25 EUR
• haircare & bodycare: 5-15 EUR
• professional line: 10-30 EUR
• sun care and accelerated tanning: 7-15 EUR

Private label

• complete PL service includes R&D, design, legal compliance, production. PL projects include contract manufacturing for r Lidl Europe, Aldi Spain and various European retailers and drugstores.
• various packaging, yearly capacity for tubes in PL is 4-6 million pieces.