FIRST STARTED AS A HOBBY OF ITS FOUNDER - MR. KAFEEL AHMED. HIS PASSION FOR PERFUME MAKING WAS SO INTENSE THAT IT HAS EVOLVED INTO BEING ONE OF THE MOST LOVED PERFUME BRANDS IN THE REGION. DURING THIS 20 YEARS PLUS JOURNEY, A LOT OF NEW FRAGRANCES HAVE COME INTO EXISTENCE. HOWEVER, THE ONES THAT THEY INITIALLY STARTED WITH, ARE EVEN TODAY OF KEY ESSENCE.
OUR BUSINESS IS CLOSELY KNIT AS ONE FAMILY WORKING TOGETHER. WE BELIEVE THIS IS IMPORTANT FOR OUR COMPANY AS IT HELPS US ALIGN AND NURTURE THE CORE VALUES OF OUR BUSINESS.
OUR ARABIC PERFUMES: INSPIRED BY TRADITIONS, MADE BY HANDS
